Africa Practice Joins the Global B Corp™ Movement

Africa Practice, a strategic advisory firm working with investors and development partners across the continent, is proud to announce its B Corp™ certification. This milestone underscores Africa Practice’s dedication to advancing impactful business models that drive meaningful change across the continent.

B Corp certification by B Lab™ acknowledges Africa Practice’s 18-month journey of rigorous self-assessment and participatory reflection, reviewing how the firm defines, delivers, and tracks impact. The process strengthened its commitment to sectors that hold transformative potential: digitalisation, energy transition, and wellbeing (health and education).

Marcus Courage, CEO of Africa Practice, commented: “Achieving BCorp certification is a testament to our commitment to embedding impact at every level of our business. It reflects our belief that profit and purpose go hand in hand and motivates us to tackle the continent’s most pressing challenges head-on.”

Africa Practice’s Impact Labs played a key role in shaping this achievement. Lab teams developed internal policies, from responsible energy use to improved support for new mothers, and led the firm’s calculation of greenhouse gas emissions. Their work highlights Africa Practice’s commitment to sustainability and active reporting as a member of the UN Global Compact.

Chris Turner, executive director of B Lab UK™, noted, “We are pleased to have B Corps of all shapes and sizes as part of our community — from startups to multinationals and across many different industries. Business is a powerful force, and B Corps demonstrates that positive impact is possible in any sector. Welcoming Africa Practice is an exciting moment for the Consulting Industry. B Lab UK and the rest of the B Corp community are really pleased that Africa Practice is paving the way for a new way of doing things.”

By securing B Corp status, Africa Practice cements its place as a leader in sustainable business, ready to engage in some of the continent’s largest for-good advocacy campaigns and projects.

About Africa Practice:

Africa Practice is a pan-African strategic advisory firm working with businesses, governments, and institutions to deliver sustainable growth and development across the continent. With offices in key African cities, Africa Practice provides the insights, advocacy, and expertise necessary to drive scalable, long-term impact.

For more information, visit www.africapractice.com

About B Corp Certification

B Corp Certification assesses the overall social and environmental impact of a company. To achieve B Corp Certification, a company must meet a score of at least 80 points in the B Impact Assessment, an evaluation of a company’s positive impact, and pass a risk review, an evaluation of a company’s negative impact. 

It must change its corporate governance structure to be accountable to all stakeholders, not just shareholders, and exhibit transparency by allowing information about their B Corp Certification performance to be publicly available on their B Corp profile on B Lab’s website. B Corps recertify every three years and, once certified, are expected to increase their score over time as they progress towards becoming more equitable, inclusive, and regenerative businesses.